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Project Development: $110,000,000 "Immersive Show Attraction"
Gross Revenue per year: $135-$165 Million Income Rate: $700 per Sq. Ft. per year
This is the world's first truly interactive Show Adventure Matrix
It is a high-quality themed show complex located on a 100,000 sq. ft. footprint.
Primary
attributes include guest involvement in a series of evolving and
remarkable story experiences intertwining various effects and scene
transitions, orchestrated with an extremely efficient guest throughput,
an exceptionally high income ratio per guest and total elimination of
the typical show fill/spill syndrome, queues and waiting. The
guest-demographic can include all age groups who wish to experience
unprecedented high-quality, "E" ticket, show spectacle.
This
new design concept distinguishes itself from location-based
entertainment through ever-unfolding and immersive stories and special
effects, unprecedented new design techniques and advanced utilization
of physical space and layout. Design characteristics include numerous
scene chambers with interlinking scene transitions and transports. The
project complex is extraordinarily compact with total utilization of
available area. The project site will house more than 20 scenes.
Due
to advanced A&E design strategies, there are no guest queues or
fill/spill holding areas whatsoever. The design incorporates unique
physical layouts, newly evolved guest flow and tracking technology,
application of "human experience" psychology algorithms, multi-port
adventure show set design, and variable set transformations and effects
per episode. Each guest is provided a "customized" show.
The
development partnership team was formed from some of the best talent in
the entertainment industry including Disney Imagineering, Universal
Studios, Warner Bros. and others, with experience across all
entertainment and project development disciplines, including five star
resort management consultants.
The
primary features which separate this show entertainment complex from
similar themed venues is an orchestrated story tailored for each guest
through individualized plot progression. There
will be a succession of show sequences quests, pursuits, mysteries,
mystical effects, comical and raucous situations and sheer awe
inspiring fantasies. Each show sequence is synthesized and controlled
via proprietary software. Excursion sequences occur not only in the
adventure complex, but in the unique as-you-travel-through-the-show
merchandising and the integral snacking and eating experiences which
are "adders" to the baisc ticket purchase. Each situation, action taken
or character encountered, are somehow related to a heretofore
unrecognized plot in which the guest is now very intensely involved.
Our adventure is continuous and nonstop.
The development process spans 42 months. The
project requires participating partners primarily from the technology
and entertainment industry sectors. This project yields an excellent
ROI, high visibility and is a foot traffic revenue generating engine.
Expenditures to-date total nearly $1 Million in planning, concept,
story creation, specification development and preliminary design.
We
employ unique proprietary software, pending patents, new application of
conventional technologies and concepts which provide this project with
a never-before competitive advantage not easily duplicated.
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